
$1,395 •
price: $1,145 |
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About
| Pre-conference
Workshops | Track
1 | Track
2 | Track
3 | Ragan
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About
Learn how to stay on top of your game at an event
hosted by the company that for 11 years has appeared on Fortune’s list
of “100 Best Companies to Work For!”
Find out what makes SAS one of the best places to
work, including how they:

- Get executives talking to employees using webcasts, podcasts and plain
old coffee-talk
- Build internal collaboration through tools like wikis and engage employees
by getting everyone on the same virtual Web page
- Connect more than 10,000 employees, in 400 offices, spread across more
than 50 countries, speaking dozens of different languages
Ragan Communications has joined forces with SAS to
take you behind the walls of one of the nation’s most admired companies. You
can pick sessions from three tracks packed with best practices and real solutions:
Web Content Management

- Deliver compelling content and drive more visitors to your Web pages
- Apply the basics of search engine optimization to build page rank and get
more people to notice your company
- Turn your intranet into a must-read news channel which publishes daily
and contains content that’s relevant, reliable and readable
Internal Communications and Social Media

- Craft messages so that people will stop what they’re doing and pay attention
- Use print, social media and your intranet to drive traffic and engagement
- Successfully use the power of social networking to increase productivity,
knowledge sharing and relationship building
PR 2.0 and Marketing

- Track the preferences of the social media set to optimize your public relations
strategy
- Extend brand reach for your on-the-go employees through mobile multimedia
content
- Navigate the legal waters of online communication, while letting your lawyers
sleep at night
Three Insightful Keynotes:
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Jim Davis, senior vice president
and chief marketing officer for SAS, shares his wisdom on how SAS approaches
21st century markets by making news and lots of noise. |
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Steve Crescenzo, popular blogger
and internal communications expert, entertains and enlightens you with examples
of the good, the bad and the really ugly that the Web has to offer. |
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Shel Holtz, technology and Web 2.0
expert, sums it all up and tells you what to expect on the next Web frontier. |
Conference all-star lineup:

We have brought together the best practitioners and communications experts
to share their success stories and useful tips. Here are just a few of the organizations
you’ll hear from:
- SAS
- Sun Microsystems
- Microsoft
- Mayo Clinic
- Southwest Airlines
- Dell
- Centers for Disease Control and Prevention
- Federal Reserve Bank of Chicago
Register
now! Register for Corporate Communications in a Web 2.0 World now
for $1,395. OR—
members always save! Become
a member and register for only $1,145.
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