
Location news! This conference will be held at the Chicago Mercantile Exchange (hosted by the CME Group).
June 24-26, 2009 • Chicago Mercantile Exchange • Chicago, IL
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$995 • price: $745
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About | Pre-conference Workshops | Track One | Track Two | Speaker Bios | Location
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Register today and save $100! |
About
Download CEO Mark Ragan's "Five reasons you need to attend this event and why your organization should send you."
Download the PDF (96 KB)
Don't expect pie-in-the-sky, dreamy theories at this landmark social media event. We've searched the world of corporate communications to find real-world case studies that provide practical lessons on how communicators can use social media to motivate employees, tap the knowledge within their organization, sell product and increase ROI.
We've invited legendary PR blogger Brian Solis to open our event with a keynote session that says it all: "Online PR strategies and Tactics that Work." And you'll hear a closing keynote with And you'll hear a closing keynote with Group Vice President of Brand Marketing for Orbitz Worldwide, Americas, Tom Russell.
At this conference, you can pick from two tracks packed with best practice case studies. And, you have the flexibility to pick sessions on different tracks to customize the conference to your individual learning needs.
Track One: Internal Communications

You will learn how to:
- Use a $25 piece of blogging software to build a following among thousands of employees
- Develop an internal networking site like Facebook that helps attract and retain talent within your organization
- Overcome the internal hurdles by demonstrating the benefits and ROI of social media tools
- Turn your intranet into a platform where your employees are engaged in discussions, networking and having fun
- Integrate social media and other millennial learning tools into your training program to recruit young employees
- Overcome resistance to social media inside the firewall by getting buy-in from the C-suite
- Engage remote workers with Web 2.0 technologies that connect all employees—even those who don't work in the office
Track Two: Public Relations and Marketing Communications

You will learn how to:
- Use Twitter to extend your brand and grow your fan base digitally—while generating revenue
- Build blogger relationships and know how to indentify and engage the online "influencers" in your field
- Integrate instant messaging, blogs, wikis, social media and text messaging to achieve results faster and more cost-effectively
- Read, analyze, and understand online conversations about your company so you know when to chime in—and when not to
- Create a comprehensive online social marketing program that uses blogs, targeted and personalize email, Facebook, Flickr and YouTube to reach your audience
- Inform your customers and interact with them during a crisis—like a power outage—using Twitter and text messages
- Develop an award-winning corporate blog that can help mitigate an industry crisis
You'll hear from top-notch experts in their fields, including:

- Paula Berg, Manager, Emerging Media, Southwest Airlines
- Allan L. Schoenberg, Director, Corporate Communications, CME Group
- Blair Klein, Director of Corporate Communications for Emerging Media, AT&T
- Becki Horton, Manager, National Talent Strategies, Deloitte Services LP
- Jim Lukach, Manager, Online Communications, Siemens
- Ferg Devins, Vice President Government and Public Affairs, Molson
- Josh McColough, Marketing Communications Manager, Sherman Health
- Daniel B. Honigman, Social Media Strategist and Editorial Engagement Strategist, Tribune Interactive
- Martin Murray, Senior Corporate News Representative, Public Service of New Hampshire
PLUS! Join us for two great pre-conference extras: Social Media Boot Camp: A total immersion workshop with Mark Ragan and How to work social media into your internal and external communications plan with Jim Ylisela.
Host sponsor:


Risk-free guarantee from CEO, Mark Ragan:

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There is no risk to signing up for our conference. If you're not satisfied with the event, I'll refund your entire registration fee immediately. No questions asked.

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Register now! Register for Corporate Communications and the Social Media Revolution now for $1,095 $995. OR—
members always save! Become a member and register for only $745.
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