Fraser Seitel on becoming a successful PR professional

Fraser Seitel discusses what it takes for PR people to find success, make money, be appreciated by management and much more.

successful, seitel, professional, fraser, communicator, relations, speechwriting, public, communications, pr

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Video comment:

Wednesday, July 15, 2009 1:05:15 PM by Anonymous

no sound?

Wednesday, July 15, 2009 7:24:41 PM by monty

So tue - Excellent advice, just wish it made as much sense to senior managers!

Friday, January 22, 2010 1:28:30 PM by Leslie McKerns

Right in every respect - the PR professional must have a seat at the management table. PR is about providing an interesting story, a truthful story, a story that (as you say) not only tells us what you are doing buy why, anticipating the question "why should I care about this" and delivering the answer.

Friday, January 22, 2010 11:00:00 PM by Claudia

Great! It is all so true. Thanks for sharing!

Monday, January 25, 2010 1:53:02 AM by Subhamoy

Very powerful. Thanks for creating this. Where can I get a transcript of this video?

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