CONFERENCE

Ragan Communications and the Public Relations Society of America present:
Social Media for Communicators
A Web 2.0 Summit for Internal Communications, Public Relations and Marketing

March 5-7, 2008• Wynn Hotel • Las Vegas

$1,095 • The Bad Pitch Blog reader price: $1,045

About | Workshops | Track 1 | Track 2 | Track 3

Spend three days in the desert with the leading social media thinkers, speakers and practitioners:

• Three tracks to choose from loaded with case studies, including special sessions designed for government and nonprofit communicators
  
• More than two dozen practical sessions from practitioners who live and work in the social media space—and love it!
  
• “Guerilla-style” social media campaigns—showing that you can create successful programs with very little cash and almost no support from IT
  
• A behind-the-scenes look at Motorola’s popular virtual town halls—a how-to session in using Web 2.0 to communicate globally

Plus, fine-tune all your social media skills in pre- and post-conference workshops:

• Four pre-conference workshops will get you up to speed on podcasts, wikis, RSS and interactive video
  
• A mind-blowing post-conference workshop on what the future holds for corporate communicators, by the industry’s leading technology guru Shel Holtz

See the conference at a glance.

Three eye-opening keynotes

	Technology editor of The New York Times, David Pogue, will lay out exactly what the social media revolution means to companies and their communicators.
	Measurement expert Angela Sinickas will premiere her comprehensive system for measuring social media ROI.
	Popular speaker, blogger and podcaster Steve Crescenzo will show you the humor in the worst of the worst of social media—and point out how you can learn from others’ mistakes.

A year from now, there will be two types of communicators:

Those who embraced social media, and those who ignored it, hoping it would go away.

You do not want to be in that second group!

Learn from the leading thinkers and top practitioners in PR, marketing and internal communications, including communicators from Motorola, UPS, Bob Evans, AAA and more.

This conference is a must-attend event for those who …

• Do internal communications, marketing or PR for your organization, government agency or nonprofit
  
• Need to reach a younger audience—an audience that is spending more and more time online
  
• Are sick of hearing about the theory of social media, and need to hear practical, real-life case studies on how organizations are embracing podcasts, vidcasts, blogs, wikis and other social media tools
  
• Want to learn how to measure the effectiveness of your ongoing social media programs and strategies—as well as how to sell that ROI to your executives
  
• Have to convince the decision-makers in your company that embracing social media isn’t a choice, but a necessity
  
• Have been told to start using these new tools, but you have no idea where to start, or how to begin!
  
• Want to know about the “Next Big Thing.” Today it’s blogs, podcasts and Web video, but what is the platform of tomorrow?
  

Co-presented by:

Register now! Register for Social Media for Communicators now for $1,095 $1,045.