Results for Articles:
The organization’s team shot the 17-year-old ape after a young boy got through barriers and fell into the animal’s habitat. Many are criticizing the decision.
5/31/2016 5:09:11 AM
After a flight vanished with 66 people aboard, the airline tweeted details. It was slow, however, to offer condolences to victims, crisis experts say. Is your crisis comms plan up to date?
5/20/2016 5:08:29 AM
Despite increasing backlash, the retailer is keeping its policy enabling people to use restrooms matching their gender identity. Here’s how its voice has steered the national dialogue.
5/16/2016 5:03:30 AM
Last month, senior cadets uploaded a photo that drew sharp criticism and prompted an investigation. Here’s how the academy is responding—and how crisis PR has changed.
5/10/2016 5:07:26 AM
Anticipating and resolving response shortfalls can be the difference between averting or weathering a disaster and drowning in it. Candid analyses are essential—before the storm hits.
5/4/2016 5:04:00 AM
Craft a crisis plan that fights pandemic panic and builds your reputation.
5/4/2016 5:00:00 AM
The retail brand’s promotion depicting an interracial family sparked some social media users to lash out with racist messages. However, even more defended the ad.
5/3/2016 5:05:00 AM
The comedian won’t pursue the proposed flick that sparked outrage from the late president’s children. They urged the ‘SNL’ alumnus to learn more about the cognitive condition instead of mocking it.
5/2/2016 5:02:00 AM
Delivering the 'What happened?' must be done quickly. Slowing down to explain 'What now?' makes for a balanced approach that provides context and elicits trust.
4/29/2016 5:08:00 AM
As millions mourned the death of Prince, the cereal's Twitter team inserted the brand into the grieving with a tweet that quickly elicited scorn. Here's what to keep in mind in such situations.
4/28/2016 5:09:00 AM
The grocery store chain disputed claims that an employee wrote an offensive word on a Texas clergyman's purchase. It has filed a lawsuit against him for reputational damage.
4/20/2016 5:05:00 AM
The mobile carrier’s latest campaign got consumers—and its CEO—talking online. The fast-paced conversation resulted in an apology after the ad left a bad taste in users’ mouths.
4/14/2016 5:02:00 AM
Attorneys for hundreds of residents with contaminated drinking water have filed suit against Michigan’s governor. Social media users weigh in on the state’s juxtaposing marketing strategy.
4/11/2016 5:02:00 AM
Brand managers who excel under the pressure of handling a crisis are often looked upon as models in the industry. One PR pro offers crisis takeaways from the beloved cereal brand.
4/6/2016 5:08:00 AM
Communicators might not be dealing with Zika and Ebola in this very moment. Still, there's plenty to learn about how to manage a crisis from our top-notch health care experts.
3/31/2016 5:04:59 AM