Results for Articles:
Deadlines looming? Inspiration waning? Your editor…well, doing those annoying editor things? Take heart. These steps might not bring absolute serenity, but they will get you back on track.
10/21/2016 5:10:00 AM
Every organization should have documented guidelines for writers and editors for all content. Beyond promoting consistency, it can help keep your people from misrepresenting the brand.
10/20/2016 5:10:00 AM
Aligning your workplace personality with your organization's mission and strategic goals is essential for enduring success. Follow these eight tips to get everyone on the same page.
10/19/2016 5:10:00 AM
The internet celebrity quickly endeared the hearts of presidential debate viewers, but his fall from grace provides valuable PR and marketing lessons.
10/18/2016 5:10:02 AM
The first lady's speech makes 'shock waves' for her condemnation of the New York billionaire, who, isolated in his party, is finding his own surrogates to champion his cause.
10/17/2016 5:10:00 AM
Trust your gut. Boldly innovate. Rebrand. PR pros and other communicators find inspiration from America's newest Nobel laureate.
10/14/2016 5:10:00 AM
Even savvy communicators can get confused by the lingo of their co-workers in technology support departments. This guide can help.
10/13/2016 5:10:00 AM
From insights on writing fundamentals to guidance on standing out amid the online cacophony, these tomes deliver helpful advice for communicators.
10/12/2016 5:10:00 AM
Even in October, a bit of a summer hangover persists. Here's how to shake it off and rev up your efficiency through the holidays and on into 2017.
10/11/2016 5:10:00 AM
Lighten up your day with some humor about bad pitches, venting about clients or co-workers and memes.
10/10/2016 5:10:00 AM
Your employees will gain perspective on your organization-and buy in to your overarching mission—through an internal narrative. Here are tips for colorfully recounting the voyage.
10/7/2016 5:10:00 AM
Demeanor affects delivery, and that will come through in a webcast or at a live event where your audience is distant or distracted. Follow these helpful hints to land your message.
10/6/2016 5:10:00 AM
The role of today's internal communicator is not to deliver unicorns and rainbows, the author asserts, but to inspire staffers to put forth their best work—solo and in concert with others.
10/5/2016 5:10:00 AM
Watching home-shopping channels and reading personal essays can wake up your writing and hook readers in ways few other exercises can.
10/4/2016 5:10:00 AM
In an age when customers are clicking on only 4 percent of emails, marketers have it rough. Try these tactics to write compelling messages with which your recipients actually want to engage.
10/3/2016 5:10:00 AM