Results for Articles:
You showed us your best employee communication efforts, and we were wowed. From animal rescue to working Alaska, this year's entries did not disappoint! See the full list of winners and read about their work.
4/16/2014 5:05:00 AM
Your upper-tier executives crave numbers. Here's a primer on how to accommodate them.
4/9/2014 5:09:00 AM
Even the folks behind PBS' post-Edwardian drama worry about measurement. Hear how PBS tracks social media, and why ROI isn't the best metric.
3/26/2014 5:07:00 AM
ROI from public relations campaigns often manifests itself in intangible ways. You can't gauge something unless you can identify it. Here's what to look for.
3/20/2014 5:08:00 AM
Vanity metrics, like advertising equivalency and media impressions, may be the scourge of PR measurement, but this PR pro argues that, for the CEO's sake, they may be necessary.
3/14/2014 5:07:00 AM
Wondering how and what your peers measure internally? What their budgets are for measurement? What roadblocks they face? We're seeking the answers.
3/10/2014 5:04:00 AM
It's hard to keep track of all you're responsible for, and almost as hard to keep track of the time-saving platforms available to assist you. Here are more than two dozen of the best.
2/28/2014 6:04:00 AM
Join Mark Ragan for one of two invitation-only roundtables in Chicago and New York this spring.
2/25/2014 6:00:00 AM
Your bigwigs don't care about your Klout score. They don't care how many press releases you write. Instead, show them you're responsible for that spike in sales.
1/31/2014 6:03:00 AM
There are three types of metrics and one crucial formula that will help you evaluate your online efforts—and justify your role in your organization.
1/22/2014 6:09:00 AM
You're not the only communicator intimidated by data. Here are the biggest obstacles organizations face when collecting data, and how to understand the numbers to bring in more business.
1/7/2014 6:08:00 AM
A manageable plan to deal with the pressure to become data-driven.
12/19/2013 6:05:00 AM
We're celebrating the people and agencies behind some of this year's greatest work in internal communications, PR and marketing.
12/18/2013 6:05:00 AM
Whether you're looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
12/17/2013 6:04:00 AM
Ragan Training members get unlimited access to the most comprehensive professional development library for communicators. Try out a free preview here.
12/17/2013 6:00:00 AM