Results for Articles:
You want to know what people think about your intranet. You want to know how they use it. You want to know how much they use it. Here's how to begin doing all three.
8/26/2014 5:09:00 AM
You'll leave this conference with useful, cost-effective strategies that will transform your organization's corporate communications department. Don't miss it!
8/26/2014 5:00:00 AM
Ever wonder why the boardroom ignores you? You have no credibility without measurement.
8/25/2014 5:08:00 AM
Around nine months after the photo-sharing service launched an ad program, it has unveiled tools by which to measure how those ads perform.
8/25/2014 5:06:24 AM
Are you using the latest internal communications technology? Are you up to date on what employees expect from their employers? Make sure you are at this fall event.
8/22/2014 5:00:00 AM
Content marketing is making public relations more important than ever to organizations' success. Attend this fresh, new conference to master the content skills you need to succeed.
8/21/2014 5:00:00 AM
It's time to dispel some glaring misconceptions about this form of measurement. Here's where you have it wrong.
8/13/2014 5:08:00 AM
PR measurement doesn't always have to be so complicated. Check out what your website—and Google Analytics—is telling you.
8/11/2014 5:07:00 AM
Impressions don't cut it in PR measurement at the fast-food chain. What matters is proving one's impact.
7/31/2014 5:08:00 AM
A PoliteMail/Ragan survey shows that email outranks the intranet and supervisor meetings in its importance internally—but it isn't the most measured.
7/30/2014 5:10:00 AM
You probably monitor open and click-through rates, but have you ever calculated the price of each email you send? Find out what other metrics you should be tracking here.
7/23/2014 5:07:00 AM
How do you measure the effectiveness of your Google+ business page tactics? Start with these five approaches, and use the accompanying cheat sheet to track your success.
7/8/2014 5:07:00 AM
Health care communicators face different challenges than their peers in other industries. This conference covers PR, marketing and social media issues tailored specifically for those in health care.
7/3/2014 5:00:00 AM
This infographic lists what you need to measure and the tools you need to do it.
7/2/2014 5:08:00 AM
Insufficient tools are the biggest obstacle to internal communications measurement, this expert says. Do you agree?
6/30/2014 5:07:00 AM