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Our Employee Comms, PR and Social Media Summit is back—and you can save $200 if you register by 8/28.
7/30/2015 5:00:00 AM
Films like 'Jurassic World,' 'Frozen' and 'The Avengers' became blockbusters for a reason. Follow the lead of Hollywood's marketing machine to boost your content's momentum.
7/30/2015 12:00:00 AM
Dr. Walter Palmer made a statement admitting he hunted and killed Cecil the Lion following social media backlash. The criticism temporarily shut down his practice.
7/29/2015 11:00:00 PM
One candidate could help form partnerships with an iconic sports franchise—The Harlem Globetrotters.
7/29/2015 10:00:00 PM
Though it's often maligned as a crap shoot, cold pitching can, in fact, work.
7/29/2015 5:07:00 AM
Don't have the money to hire a video crew? No problem. Anyone with a mobile device can create outstanding video with clear sound.
7/29/2015 5:05:00 AM
We don't mean English (nor Dutch nor Esperanto), but rather, do your objectives—and the way you express them—align? A common vocabulary can bolster your career.
7/28/2015 5:07:00 AM
Use these ideas to network with journalists, which will make your media relations efforts—and story pitches—more effective.
7/28/2015 5:06:00 AM
Learn to stand out in digital: Engage distracted audiences and raise brand awareness.
7/28/2015 5:00:00 AM
It's not enough to be a mouthpiece for the higher-ups or a liaison among key factions within your organization. You have the power—and a responsibility—to make things happen.
7/27/2015 5:08:00 AM
Different clients and projects require creative approaches to finding ways to gauge success.
7/27/2015 5:07:33 AM
From SEO to conversion shortfalls to missing the boat on mobile, these costly mistakes can scuttle the brilliance of what you have to offer.
7/27/2015 5:06:00 AM
Join an exclusive group of communicators and get access to BIG discounts, content and networking.
7/27/2015 5:00:00 AM
If you’re thinking of hiring a PR agency, it might help to know what bigger and smaller companies pay for content marketing, digital marketing, and other hybrid PR-marketing services. Here are the numbers.
7/24/2015 5:07:00 AM
Learn how to captivate journalists, employees and top managers through infographics at this one-day workshop.
7/24/2015 5:00:00 AM