Results for Articles:
Loyal customers—the frequent fliers or the twice-a-week pastrami sandwich eaters—are the lifeblood of any commercial enterprise. Here's a snapshot of their identity and value.
10/24/2014 5:08:00 AM
Seattle Children's physician is a one-woman content machine, demonstrating that medical and other specialists can speak to the public at large.
10/24/2014 5:06:00 AM
Understanding the power of those 140-character bursts is crucial. Sincerity and generosity are important parts of the equation.
10/24/2014 5:05:00 AM
ROI has its merits, but your brand outreach calls for different metrics. Here's what to gauge, and how.
10/23/2014 5:05:00 AM
Communication pros can embrace their inner literary nerds along with their PR and marketing skills with this week's job listings.
10/23/2014 5:04:00 AM
The social media platform has become something of an information clearinghouse after a member of the Canadian Forces was killed in that nation’s capital.
10/23/2014 5:01:00 AM
Featuring training for internal communications, writing, PR and media relations, this conference will get your entire team inspired and up-to-date on the latest industry trends.
10/23/2014 5:00:00 AM
It's a good reminder of PR, marketing and advertising best practices, and can help you explain your job to your parents.
10/22/2014 5:08:00 AM
Follower count is no way to determine someone's true clout on social media. Try these platforms, hacks and work-arounds to get a true picture of his or her online might.
10/22/2014 5:07:00 AM
You'll leave this conference with useful, cost-effective strategies that will transform your organization's corporate communications department. Don't miss it!
10/22/2014 5:00:00 AM
Organizations including Coca-Cola and Southwest Airlines have social media command centers to better engage with customers online. Here’s how you can build a successful one.
10/21/2014 5:08:00 AM
Social media ROI is a top concern for many brand's social media managers. PR and marketing pros can tackle the measurement beast through these five tips.
10/21/2014 5:06:54 AM
Candid shots, guest Instagrammers, pictures from fans and more can help you boost your numbers.
10/20/2014 5:10:00 AM
Content marketing is making public relations more important than ever to organizations' success. Attend this fresh, new conference to master the content skills you need to succeed.
10/20/2014 5:00:00 AM
Budgeting season is here. If you're curious how your peers will spend their marketing budgets in 2015, this infographic provides some insight.
10/17/2014 5:09:00 AM