6 questions to determine whether your story is newsworthy
Your answers will either keep your pitch from landing in the trash or send it straight there.
Pitches that aren't even close to newsworthy flood newsrooms and bloggers' inboxes. Why do reporters pick up only a few stories and pitches, and delete the rest? Let's revisit the inverted pyramid style of writing news. I'm dating myself here, but these six rudimentary questions will help determine if you have a remarkable story to share. Before you write your pitch or press release, ask yourself: 1. Who gives a crap? If you can answer this question, your read more...
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