Two easy secrets for more readable prose

Ann Wylie has good news and bad news to share with communicators. First, the bad: People don't read as well as you or your bosses think they do. "Executives and the people who approve our copy believe that readers will wade through whatever we put down on paper," said Wylie of Wylie Communications, in addressing attendees of her session at the International Association of Business Communicators World Conference on Wednesday. "We all know that's not true." read more...