What Chase bank learned from its charity campaign backlash

JP Morgan Chase spokesman Erich Timmerman contends the company's 2012 Community Giving campaign on Facebook was not " a disaster ," as one participating charity characterized it. "When you look at the big picture, it's very, very successful," he says, noting that the program has donated millions of dollars to charities that would otherwise not get much attention. The campaign encourages Facebook users to vote for charities to receive contributions of varyi read more...