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Army urges potential recruits to 'try on' Army life via social media

With young people spending more time on social networks, the Army pumped up its social presence with a campaign featuring real glimpses into Army life.
By Kristin Piombino | Posted: May 27, 2011
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The Army is the latest organization to jump on the social media bandwagon, as more potential recruits spend their time on social networks. Lt. Gen. Benjamin C. Freakley says in a recent New York Times article : "We're working hard to increase our social media … because we fully recognize that young people TiVo over commercials or are multitasking on their smartphones when the commercials come on." A third of the U.S. population was interested in military read more...

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