If you consider yourself a social media guru, you’re in for a surprise.
Due to social media analytics tools’ rapid evolution, industry experts have uncovered a lot of new, increasingly detailed information to help marketers create more effective social media strategies. There are dozens of social media research studies out there.
Here are 10 interesting social media facts you probably don’t know:
1. Facebook is growing.
Even though Facebook is becoming obsolete in some markets, the global scale shows something completely different: Five Facebook profiles are created every second. That’s more than the number of global births.
2. Twitter has six conversation networks.
A recent study from the Pew Research Center and Social Media Research Foundation analyzed thousands of Twitter conversations and spotted a pattern: There are as many as six types of conversations that take place on Twitter. And we thought tweeting was simple.
3. People love videos.