The team at Business Wire is no different. We looked at our best practices to help empower you with 13 tips to make you a better communicator in 2013.
1. Commit to commenting. Stop being a social media voyeur. Be active by “liking” and commenting on posts you read. After all, the comments can be as interesting as the posts; many people read them and they’re a good way to make connections.
2. Give before you ask. No matter what service you provide, even the well-intentioned invitation can be seen as a demand for time, effort, and attention. Take this tip from Chris Sacca, advisor to some of the top social media companies, “If you’re insightful and helpful, people will want to be around you.”
5. Have a discussion about search engine optimization (SEO) with your Web team, your wire vendors, and your content creators. In fact, have as many conversations as it takes for you to understand SEO basics and start using these strategies to improve the visibility of content you produce for the web.