12 vital steps in the blogging process

Have this checklist handy the next time you sit down to write a blog post or article.

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I thought it would be useful to other bloggers for me to discuss my writing process. Here are my 12 steps:

1. Find a keyword: The important thing is not just to find a good key phrase, but one that matches your intent. Run the word or phrase through multiple search engines for context. Nothing will anger a searcher more than content that isn’t relevant.

2. Get creative: This is the fun part! I do this second because it makes it easier to focus my attention. With a keyword in mind, I can think about my personal take on the topic.

3. Write a draft: You have to get over your fears and write the darn thing. There is a lot of great information about how to overcome writers block. Here are my tips.

4. Refine and edit: I call this step “unthink editing.” This is when I look for keyword stuffing and other digital writing faux pas. They say it is best to keep your writing at the eighth grade level.

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