15 ways to boost your tweets’ click-through rate

Simple tweaks like moving links near the beginning of your tweets, adding hashtags and tagging people get more eyes on your content.

Ragan Insider Premium Content
Ragan Insider Content

How do you get someone to click your links on Twitter?

People ask this often, and rightly so. How to attract more people to your content is one of the most important aspects of Twitter success.

Here are 15 ways to get more click-throughs:

1. Write persuasive tweets.

The best headlines state a benefit and spark curiosity. Tweets are like headlines. They must attract the reader and entice her to click the link. Your tweet must convince the reader it’s worth her time to read the content.

Make the tweet easy to read. Ditch five-syllable words; people browse through tweets quickly, and the easier it is to read, the better the chance the person will click the link.

This recent tweet attracted more than 150 clicks:


To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.