Archive for February, 2008

How perserverence saved a story from the chopping block.

Nearly three years after launching it, Eastwick Communications’ wiki continues to engage employees—and reduce costs and paper.

How to “show” through photography what you can’t “tell” through the words.

PR pros weigh in on the rapidly multiplying social media services and how they may or may not help you do your job better this year.

The author proposes scrapping the internal communication department and replacing it with—yes—a free and independent press.

Why does planning for the worst seem to be the last thing on the corporate mind?

The active voice is for braggarts, whiners, and finger-pointers, says B.S. Reiter, the nom de plume of a recovering corporate editor.

Editors of M.D. Anderson Cancer Center’s Messenger fill pages with articles and photos about workers doing their jobs.

Billionaire owner of the Tribune Company Sam Zell could care less what his employees think of him just as long as they think of him.

For years, Sun Microsystems CEO Jonathan Schwartz has been the most prominent executive blogger in the world. Here’s what communicators can learn from him about blogging.

This communicator questions the decision to let Web site readers comment on articles.

Corporate America could learn a thing or two from this new blog—including how to avoid fear mongering. Plus, bloggers call out Applebee’s PR goofs.

Roger Campbell, an editor at the association, teaches a writing course for employees that’s so popular it fills up hours after it’s posted. How does he do it?