Speechwriters: Attribute like crazy when in doubt
Tactics to avoid inadvertent plagiarism.
Tactics to avoid inadvertent plagiarism.
Why bad press releases and pitch letters will never go away.
College students and an irony-challenged writer contend blogs are so 2004.
Wells Fargo responded to employee concerns with surveys and e-mail during the company’s merger talks with Wachovia.
The Red Cross learns that tagged ‘tweets’ are ideal for fast and frequent updates during a disaster.
SeaWorld San Antonio evaluated its communication tools—then, to employees’ delight, completely changed them.
Seth Godin says don’t user PowerPoint; the power of repetition; young speechwriter portrayed in new HBO show.
Mayo Clinic’s internal publication is packed with readable chunks of content, catchy headlines and visuals similar to a consumer magazine.
Expert advice on how to communicate internally and prove your worth to top management during the economic doldrums.
Here’s how good photos can enliven even the most mundane corporate stories.
Acronyms kill rhythm and readability in your prose.
Bad design and navigation overshadow potentially good content on OxiClean Web site.