Mute point, indeed: How mishearing leads to misuse
Add your favorites to our list of wince-inducing mispronounced words.
Add your favorites to our list of wince-inducing mispronounced words.
Inspiration, relevance and engagement are crucial elements for success.
Netflix Prize entrants themselves kept the conversation simmering for three years.
Examine the hierarchy of urgency when deciding on a means of contact.
Take a look at some bromides about the business, and see which still hold water.
A litmus test for social media marketing ‘experts.’
How a Seattle blood center drums up donors through Twitter and Facebook.
A bit surprising, but ‘Thou shalt follow @God’ didn’t make the list.
Analysis: A sin of omission—failing to disclose liner composition—damages its credibility and its brand identity.
How two universities use social media and more basic means to keep students and faculty in class.
A health-care pro details his system’s transition from paper to silicon.
With snarky commentary and a link to the source, there’s little room left for insight in 140 characters.
Creative promo ideas run the gamut from hiring a 6-year-old to putting denim on the NYSE floor.
How to make internal feedback programs work.
Many corporate writers actually like their jobs—and for good reason.