Face to face, or Facebook to Facebook?
In the digital age, don’t underestimate the power of direct communication.
In the digital age, don’t underestimate the power of direct communication.
Communicators give advice on how to cut newsletter costs and increase readership.
Journalism professor Don Ranly delivers even more of his commas dos and don’ts.
An inside look at communicators at the Centers for Disease Control and Prevention manage its award-winning intranet.
Massage your message for optimum clarity.
Simply fill in the blanks and send reporters another formulaic release they will never read.
When an unannounced system change had customers wailing, the airline soared on Facebook and Twitter.
You can’t control what people say about your company or brand, but you can minimize—or sometimes prevent—the negative impact.
Follow this five-point checklist as a guide.
Award-winning tribute to staff veterans shows a medical system’s twist on a newsletter staple
Why and how to write on behalf of your CEO.
While reading a new writer’s submission, this corporate communicator found out how too much information can be … well, too much.
Why you need to stop using ‘ROI’ as a catch-all for all things measurement.
Driving traffic to your nascent organization’s Page takes ingenuity and teamwork.
CDC division shows how to optimize your reach with an interactive event.