Infographic: Is Twitter a waste of our time?
It’s an important question for brands to consider, and this infographic lays out all the facts.
It’s an important question for brands to consider, and this infographic lays out all the facts.
Celebrate World Social Media Day by learning to quit making these classic goofs
As a general rule, writers should use simple words in the place of complex ones. Otherwise, readers are often confused. Here are two dozen examples.
What I’ve learned about public relations, corporate communications and Twitter.
An emerging industry is focused on preserving people in cyberspace after they die.
Beth Israel Deaconess Medical Center produces stories and videos for its website and those of local TV and radio stations; the strategy has helped raise its profile.
The job search website’s new app, BeKnown, enters the same online space as LinkedIn, but touts a few additional features.
Benedict XVI tweets from an iPad to announce the birth of a site that aggregates content from YouTube and Vatican media sites.
The carmaker’s Japan-based global media creates video and text to spread its brand and message.
PCMag picks the top 11 speeches from winners at the annual awards for online excellence.
Can bloggers, journalists and readers figure out what your organization does from your boilerplate?
Don’t just toss freebies out the door randomly; use Facebook, Twitter and YouTube to boost the effect and promote your brand
Communicators have to do more than setting up just one page on Facebook, writes Forbes columnist Fred Cavazza. Brands need multiple pages.
How to attract more fans, comments and likes on the popular social network.
The U.K. retailer set up fashion photo shoots in its stores, and customers could opt to have those photos posted on Facebook.