5 ways internal content can boost your brand
What happens within the walls of an office or break room doesn’t always stay there. Here’s how PR and marketing pros can use that transparency to a company’s advantage.
What happens within the walls of an office or break room doesn’t always stay there. Here’s how PR and marketing pros can use that transparency to a company’s advantage.
Reporters aren’t altogether like wild horses, but there are a few similarities.
Seeking illustrative photos, a tool for building infographics, or a quick way to construct a meme image? Here are 14 solutions to try.
Do you close out an email with a pleasantry or just your name? Do emails that lack subject lines frustrate you? See how your email habits compare against others’ in this infographic.
It can be a particularly difficult question for a PR professional to answer. This PR pro came up with three easy points to help.
Organizations including Oxfam, the British Red Cross, and Charity: Water went beyond the typical request for donations.
Your thoughtfully planned agenda need not lock you into stagnancy. Rather, it can give you a framework for balancing audience favorites with spontaneity.
Your thoughtfully planned agenda need not lock you into stagnancy. Rather, it can give you a framework for balancing audience favorites with spontaneity.
The primary decision is whether to work with an in-house employee or outsource the duties to an agency or specialist. That’s just the start, though. Read on.
When Kanye West and Kim Kardashian speak, the world (or at least, the Internet) listens. Here are a few ways your brand can get that kind of attention.
Reaching out to journalists via Twitter or LinkedIn requires finesse and an understanding of protocol. The author helps you find the path to making connections and landing coverage.
Both the volume and engagement numbers for the social network are staggering. Here are some tips for creating online videos and making them supremely appealing to your fans.
Public relations execs looking to improve their relationships should borrow a page from the author of ‘How to Win Friends and Influence People.’
Are you curious what other content marketers’ goals are, or how they measure their tactics’ effectiveness? This infographic offers some insight.
Just as cultures and missions vary by organization and even industry, so do the ways of inspiring workers to immerse themselves in those cultures and live those objectives.