Ragan Insider Kristin Long
Infographic: A guide to image sizes on social media
Keep this reference handy. It’s your cheat sheet for uploading crisp, clear and appropriately cropped photos every time.
Archive for May, 2016
Ragan Insider Russ Fradin
3 approaches to powering up your internal communications
As digital natives flood the modern workforce, delivering information and exchanging insights are crucial for engagement. Try these protocols to keep staffers in the loop and motivated.
Ragan Insider Lydia Belanger
PepsiCo CEO: Don’t call people ‘sweetie’ or ‘honey’ at work
It’s time to end using terms of endearment at the workplace, according to PepsiCo’s Indra Noovi.
Ragan Insider Becky Gaylord
12 amazing quotes from graduation speeches
Great amusement, amusing anecdotes, and a little something from Dr. Seuss.
Ragan Insider Olivier Choron
Why and how to coax employees to share your brand’s content
Word-of-mouth has long been the crucial driver of new business, and social media has given that advocacy a global platform. Here are a few ways to help staffers do it properly.
Ragan Insider Nick Morgan
The benefits of ‘ums’ and ‘ahs’ for speakers
These filler syllables—known to experts as disfluencies—give you time to think, but they also cue your audience that something important is coming. They help you land your key points.
Ragan Insider Brian Hart
How PR is redefining itself
Instead of claiming to be ‘modern’ or ‘innovative,’ agency pros should be transparent about the services they provide. Here’s how one veteran sees the industry’s culture changing.
Ragan Insider Beki Winchel
Kohl’s capitalizes on viral ‘Happy Chewbacca’ Facebook video
After a mom posted a livestream of her wearing a ‘Star Wars’ mask in the retailer’s parking lot, the Internet has been buzzing—and sales are spiking. Here’s the reaction.
Ragan Insider Mark Nichol
5 common redundancies to remove from your writing
Extraneous words and phrases hide within the meaningful prose, like so much deadwood begging to be pruned.
Ragan Insider Kathy Kruse
Social media basics for newbie online marketers
You don’t peddle scuba gear in Kansas. This guidance will help you identify and locate your target consumers, and then guide them through engagement toward a purchase.
Ragan Insider Michelle M. Smith
How cultivating employee engagement boosts your bottom line
The ROI of motivating your workforce is easier to gauge than you might think. Their enthusiasm gets passed along to your customers, directly or indirectly.
Ragan Insider Russell Working
EgyptAir urges a halt to ‘misleading information’ about missing jet [Updated]
After a flight vanished with 66 people aboard, the airline tweeted details. It was slow, however, to offer condolences to victims, crisis experts say. Is your crisis comms plan up to date?
Ragan Insider Sarah Quinn
4 ways to make your videos more measurable
Videos guide viewers through a journey—from initial brand awareness through customer conversion to advocacy. Try these techniques to gauge their efficacy every step of the way.
Ragan Insider Clare Lane
30 jobs in the PR and marketing world
Most great careers start with a well-received interview. To ace your next sit-down, hone your promotional skills. Here’s a list of available communications positions to motivate you.
Ragan Insider Ragan Staff
We can’t get enough of your work. PR Daily’s Nonprofit PR Awards deadline is extended again
You read right! We want to thank you for your often thankless work in campaigns, social media and events, but how can we do so if you haven’t entered? The final extended deadline is June 22.
