After denying boarding to a couple of girls wearing leggings, wide criticism broke out across social media. An airline spokesman said, ‘We’ll definitely take something away from today.’
Tailoring rewards and accolades to individual personalities and to your overall culture creates a lasting bond between your staff and your organization. Try these approaches.
As quickly as print journalists would jump on a misstep or controversy, today’s online news hawks (including the citizenry at large) make it essential to reply quickly and potently.
Even if your pitch gets ignored altogether, copping a snippy attitude won’t benefit you in either the short or long term. Reconsider your approach with these guidelines.
Though only 7 percent of organizations say that increasing sales through social platforms is a priority, the number continues to grow. Here’s what the tactic can do for you.
Do you have a smarter approach to media relations? Submit in 20 different categories to PR Daily’s 2017 Media Relations Awards by the final deadline April 12.
The world has changed dramatically in just the past few years, and PR has rushed to adapt. Take a look at some of today’s most challenging issues.
You can drive yourself crazy in the pursuit of perfection. Take a step back and follow this advice for making writing easier.
Evaluating results from videos goes far beyond just counting the number of views. Try these in-depth approaches.
Are you pro-police? OK around guns? Able to handle bad ideas and workplace bullies? If not, one Connecticut marketing agency would prefer you didn’t apply.
An avid reader shares her tips for reading 52 books a year. You can too.
Although you might think that using your industry’s nomenclature makes you sound intelligent or offers you a shortcut, it often damages your chance to entice readers.
Members of any audience will fall into particular behavior patterns. Recognize and address these tendencies to help your message resonate.
An employee’s termination went viral after her husband inquired about the reason. So far, the restaurant’s online team hasn’t answered. Here’s what PR pros can learn from it.
The company announced its lofty hiring goal in a recent shareholders meeting. Interested communicators can take advantage of available positions at the coffee chain and elsewhere.
