5 ways to kick writer’s block to the curb
This affliction is common among those who form letters into words, and words into paragraphs. Here are uncommon ways to hurdle—or saunter past—this impediment to creativity.
This affliction is common among those who form letters into words, and words into paragraphs. Here are uncommon ways to hurdle—or saunter past—this impediment to creativity.
There’s a lot more to using this ever-expanding format than hitting ‘record’ and posting it online, waiting for it to go viral. Try these approaches to entice and captivate your audience.
Some say the impact of the infographic is weakening and urge brand managers to look at other forms of content. Not so fast.
Perhaps that person’s niche doesn’t align with your organization, or maybe you just plowed ahead into your pitch without forging a relationship. Learn from these common missteps.
The microblogging platform is struggling. If it goes belly up, what’s next for communicators?
Writers who understand search engine optimization can help their organizations or clients digitally leapfrog the competition.
The airline recently encountered a reputational nightmare after video of a flight attendant went viral. However, it’s faring better than United. Here’s why.
Though you should take care to avoid jargon in your pitches, press releases and other copy, you will probably encounter many of these business abbreviations.
Like the storied sea monster, this approach to messaging can be unwieldy. It’s no fish story, though; the practice nets real results for those who can harness its power and reach.
Editors, like their culinary counterparts, often must turn disparate, incongruent ingredients into delectable dishes.
A new report shows employee disengagement has a ripple effect that curtails productivity—to the tune of $500 billion annually in the U.S.
For starters, think like a visitor in search of information. What will engage the target audience? Visuals? Which kinds? Also, how many will access your site via mobile? Read on for savvy tips.
The sugar-laden beverage is available for a limited time, and many consumers are running to get one—and share their experiences.
The Digital Millennium Copyright Act serves to police online content, so don’t mistakenly error. Protect your organization or client and avoid legal repercussions by following these steps.
PR pros and other communication specialists can help their colleagues with clearer messaging, which will enhance productivity—and minimize headaches for everyone in the pipeline.