4 reasons why I hate Seth Godin
The author doesn’t begrudge the marketing solon his wide appeal, but the wacky headlines, the breathless warnings? Those are a bit much. Here’s her case.
The author doesn’t begrudge the marketing solon his wide appeal, but the wacky headlines, the breathless warnings? Those are a bit much. Here’s her case.
Traditionalists might not like the use of a plural pronoun to designate an individual. Within the context of malleable gender identity, however, advocates are praising the change.
It’s high time for public relations practitioners to put the kibosh on the ad value equivalency metric, the author vehemently asserts.
When the thought of writing more copy makes you want to curl up in a fetal position and take a nap, don’t give in. These ideas can help you push through to the finish line.
Share your organization’s mission to save the world. Enter PR Daily’s 2017 Corporate Social Responsibility Awards. The late submission period ends on May 31.
Your brilliant body copy does you—and your recipients—no good if they don’t open it. Try these approaches to pique interest and get more eyeballs perusing your prose.
Employee turnover is costly to your organization. Reduce it by looking closely at its most common causes.
Stunning visuals can attract eyeballs and make your content irresistible. Here are seven hubs for downloading gratis stock images.
Nabbing a big project or an important client can be great for you and your agency, but beware: These danger signs mean headaches on the horizon.
Did you know that ‘host’ and ‘hostile’ have the same derivation? Check out how such terms as ‘corps,’ ‘platoon,’ ‘detail’ and ‘echelon’ came into being—and infiltrated the vernacular.
What started as a sustainability blog has become a platform that tells stories, provides fodder for pitches and highlights news media coverage.
Putting yourself before an audience time and again, risking rejection or indifference, can be grueling. These key traits can make or break your long-term effectiveness in conveying your overall message.
If your internal hub lies fallow, your employees and the organization as whole will miss out on great opportunities. Check out what yours should deliver to engage your staff and boost productivity.
Derek Jeter and Alex Rodriguez sat down to talk about their pet causes on BTIG Charity Day. When the interviewer veered off topic, the tandem righted the ship—with lessons in media savvy.
Identifying what makes the basketball icon dominant on and off the court can help you elevate your public relations game.