Unclear messages tax the time and patience of colleagues, clients, partners and execs. Clarifying and streamlining your emails, letters, manuals, etc., will save your organization big bucks.
Workers who deal with customers can shape the perception of your company. It’s crucial to recognize their efforts and keep them aligned with your vision.
The company’s chief marketing officer quickly responded after Twitter users pointed out that a tote bag carried a message that looked quite different than what its design intended.
The market for immersive technologies is projected to reach $120 billion by 2020, yet many remain skeptical. Are we on the brink of a marketing revolution, or is this another passing fad?
Crystallize your big-picture message for your target audience.
We want to know how you connect with your audience in the noisy social space. PR Daily’s 2017 Content Marketing Awards is seeking the best social media campaigns, videos and more. Submit your entry by Aug. 2.
Workplace intangibles profoundly affect morale, productivity, recruitment and retention. As you plan modifications, bear these key factors in mind, so you’re not just spinning your wheels.
Craft your response judiciously, address each accusation directly, and show how you’re working to rectify internal problems.
The White House press secretary quit ‘the worst job in Washington’ after decrying Trump’s choice for communications director. Here’s what communicators of all stripes can learn.
If measuring your strategies and tactics doesn’t thrill you, know that gathering data and making sense of analytics can help you know how much ROI your work produces. Here’s how to start.
Whether you ‘meet the press’ on camera, on mic or for a print article, that final, comprehensive follow-up query affords you a marvelous opportunity. Here’s how to make the most of it.
To build a better, more connected workplace, encourage your colleagues to mingle, collaborate, write and celebrate.
People process images 60,000 times faster than text, which is shaping the latest digital mega-trends.
As marvelous as your products or services might be, your people don’t want to tout them incessantly. Try these approaches for staff and consumer engagement.
Make the day more manageable by setting a timer, taking regular breaks and taming your inbox.
