Tips for writing cleaner social media copy
Data suggest people make more writing mistakes on digital platforms than anywhere else online. Don’t become one of them. Here are some things to avoid.
Data suggest people make more writing mistakes on digital platforms than anywhere else online. Don’t become one of them. Here are some things to avoid.
With many organizations spread across the U.S. and around the globe these days, staying in touch is a challenge. Here’s how to reach everyone—and prove your value.
This ghoulish graphic lists PR and marketing channels many believed to be moldering in their grave—but they’re walking again.
Many writers and marketers have pivoted to a ‘less is more’ approach, focusing on quality over quantity, a survey finds. Paid promotion, strong visuals and professional editing are crucial, too.
After Anthony Rapp claimed the actor made unwanted advances when Rapp was 14, the Netflix star seems to be trying to shift the narrative by coming out—but many are decrying the pivot.
Nothing can make your audience yawn quite like a boring presentation packed with lengthy PowerPoint slides. Use one of these examples to break the mold with your next speech.
The network’s foray into internal messaging seems poised to make significant inroads, but the competition is stiff.
Plan for more data-driven decision making, hyper-personalization and the rise of ‘smart’ content.
Independent writers usually work with multiple outlets. Here’s how to engage with these prolific contributors—and transform a single pitch into multiple stories.
After the tremendous success of the Unicorn-themed beverage, the coffee chain is attempting to catch viral success again this Halloween.
Replenish your well of creativity with help from Google, Buzzsumo, Quora and SEMrush.
Consider these insights from retailers that faced backlash for several costumes that consumers called inappropriate, along with universities looking to stop problems before they happen.
Unwanted hugs, gossip, coffee breath, lunch theft, jargon, toenail clippings, nepotism, whining and office oversharing top the list of behaviors that grind communicators’ gears.
The Netflix hit’s second season becomes available Oct. 27, and fan excitement has been boosted by robust campaign messages and partnerships. Here’s what communicators can take away.
The author believes written English is hurtling toward linguistic chaos, ambiguity and confusion.