11 ways to use GIFs in workplace communication
Animated images are a handy tool for demos, walkthroughs and comparisons—not to mention employee engagement.
Animated images are a handy tool for demos, walkthroughs and comparisons—not to mention employee engagement.
Your audiences’ inboxes are infiltrated daily with marketing materials. These tips can help your digital messaging earn clicks and customers.
Dramatic structure applies to compelling presentations just as it does to riveting movies and page-turner novels. Here’s how to use those techniques to enthrall your audience.
When asking for forgiveness from the public, there are several key points that every crisis communicator worth their salt must hit. Don’t forget to offer concrete actions to make amends.
A viral video sensation has people leaping out of moving cars for online glory. Here’s what communicators should learn from this social media epidemic.
Enter Ragan’s 2018 Health Care PR & Marketing Awards. The late submission deadline is Aug. 1.
Sporadic tweets and banal Facebook posts just won’t cut it in today’s online world. Set clear objectives, and keep current and consistent with engaging posts and audience interaction.
As with mainstream media reporting, a compelling narrative attracts and holds readers. Consider these insights as you wade—or dive headlong—into this marketing approach.
Though new technology is always a good story, using industry jargon will leave even the most acute readers behind. Here are some phrases for communicators to avoid.
You’ve graduated and earned a job; the hard part is over, right? Not so fast. These tips will help ensure you’re prepared on day one. Plus, check out our roundup of other current openings.
The fast food chain offered female customers its chicken fries in pink boxes, dubbing them ‘chick fries’ and charging $1.40 more. The move follows the Pink Tax Repeal Act.
Draw inspiration from this diverse collection of pithy, punchy marketing teasers.
Since Noah hired his first shipbuilding apprentices, corporate messaging has focused on the organization and a top-down cascade. Today, your staffers demand the spotlight.
The social platform announced that its growth rates will continue to ebb, sending its market value plummeting in the biggest one-day loss ever for a U.S. company.
A study reveals that a majority of communicators shun unethical behaviors such as lying, cheating and stealing, but many are willing to write click-bait headlines and tell white lies.