3 PR lessons from ‘Inside Out’

Communicators can glean insights from the Pixar film that they can apply to their personal and professional growth. Consider these animated ideas.

Ragan Insider Premium Content
Ragan Insider Content

The 2015 Pixar release is also loaded with PR lessons.

Riley’s emotions—Joy, Sadness, Anger, Fear and Disgust—help her respond to various situations and guide her toward maturity via her “Islands of Personality.” When she moves away from her childhood home, all of them (particularly Joy) learn that the only way to grow is to let go of old ideals and accept change.

Let’s focus on Joy and Sadness, two of my favorite characters. Between them I noticed a few valuable lessons, for both personal and professional growth:

1. Mistakes don’t have to be your downfall. Joy is always set on making sure Riley finds a way to turn her negative experiences into good memories. No matter what happens, she’s always looking to the bright side and trying to persuade the other emotions to see it with her.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.