Ready to take your engagement on Twitter to the next level in 2013?
By now, we all know how important Twitter is as a tool for both journalists and communication professionals. From the PR side, Twitter is an incredible resource to engage with journalists one on one, build relationships, and position yourself (or your client) as a news source.
At its core, Twitter is simple: It’s all about sharing content. One of the easiest ways to share content is through its retweet function, which the Twitter help page describes as a “reposting of someone else’s tweet.”
There are three main ways to retweet: