Petite marketing firms are attracting immense talent.
LinkedIn data show that advertising and marketing execs are flocking to smaller organizations—but not for the reasons employers might think.
“People joining small organizations want challenge, impact, vision and culture, but not necessarily [higher] pay,” LinkedIn’s Job Switchers Global Report states.
Almost half of respondents said they wanted to join a smaller organization (fewer than 500 people) because there’d be more challenging work. Forty-seven percent said they were looking to make a greater impact on their organization’s success, 36 percent sought a better culture fit, and 24 percent simply wanted a change of pace.
To retain talent, a few well-known agencies are expanding their employee perks.
“Agencies are hoping chill vibes and happy hours will keep people from quitting,” Bloomberg reports. “Some recent additions to offices include: a barista at New York marketing agency Deutsch, beer at Ogilvy & Mather, and the ever-present ping-pong table at Interpublic’s McCann subsidiary.”
Although larger agencies might have a greater capacity for offering enticing perks, LinkedIn data show that most professionals aren’t taking the bait. Instead of unlimited vacation and free food, marketers and advertisers say they want job security and advancement opportunities.
From LinkedIn’s marketing solution’s blog:
Among nine industries that compete directly for the same talent, ad agencies ranked last when it came to perceptions of its “work/life balance” and “long-term strategic vision.” The agency sector ranked next-to-last in “compensation and benefits,” “strong career path,” “job security,” and “values employee contributions.”
If you’re an executive who’s thinking a smaller outfit might better suit your needs, consider an associate producer position with “experimental marketing agency” MKG.
Candidates for the Los Angeles-based job should have two or more years’ experience in product, project and campaign management. Applicants for this client-facing role should be prepared to manage and execute events, projects and partnerships on behalf of the client and communicate with team members across in-house departments.
Not the job for you? See what else we have in our weekly professional pickings:
Performance marketing supervisor— Essence (Illinois)
Digital marketing associate— Curious Notion (California)
Content manager— Institute of Culinary Education (New York)
Senior client manager— Landor (Germany)
Editor— Adweek (New York)
Heart online content editor— Global (United Kingdom)
Media planner— Ogilvy & Mather (New York)
Social media manager— Brandtailers (California)
Digital communications associate— Artisan Talent (Illinois)
Senior product marketing manager— Gorkana (United Kingdom)
Outbound sales and marketing intern— The 7th Chamber (New York)
Copywriter— Red House Communications (Pennsylvania)
Social and digital marketing specialist— Corporate Ink (Massachusetts)
Assistant project manager— Unitcom Eesti (Estonia)
Social content director— Laundry Service (New York)
Freelance senior data strategist— Deutsch (California)
Digital experience manager— Aspire (United Kingdom)
Marketing management trainee— Iron City Acquisitions (Alabama)
Social media supervisor— Socialyse (Massachusetts)
Marketing associate— Zeta Interactive (New York)
Marketing project manager— Yodelpop (Illinois)
Digital marketing research analyst— KTBO (Mexico)
Digital media buyer— Fluent (New York)
Marketing analyst— Aon Hewitt (Canada)
Copywriter— The Integer Group (Colorado)
Brand manager— Tarsh Lazare Marketing Recruitment (United Kingdom)
Performance marketing manager— Spotify (New York)
Digital producer— Avid Design (Georgia)
Lead copywriter— Allstate (Illinois)
Public relations manager— Hogan Lovells (New York)
If you have a position you would like to see highlighted in this weekly jobs listing, please email me at email@example.com.