5 innovative social media apps from major brands
The key: Offer something that’s both unique and genuinely useful to your audience.
What can seem on the surface like a simple app often hides a far more complex and reasoned significance. The following are examples of brands that have used social media apps to their full advantage.
Mitsubishi: The Unpretentious app
To highlight the lack of pretense of its new Outlander, Mitsubishi has come up with an app that helps remove annoying content posted on Facebook. Do you hate having your news feed clogged up by others’ pretentious spiels about their lives? Most of us do, so this clever app emphasizes the brand message of the new Outlander, with its new Mitsubishi 4×4 smashing through irritating posts in a video that you can share with friends.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
