5 most-popular PR stories of 2018
PR blunders and #PRFail tweets captivated readers the most this year.
There were few surprises in the top public relations stories on Ragan.com in 2018.
Dreadful opening lines in pitches, PR blogs to read, and KPIs to track are the bread-and-butter of the profession. What didn’t work well in the PR world sandwiched those stories—PR blunders in the first half of the year coupled with top #PRFail tweets toward the end of the year were of interest.
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