5 ways to build a social media following with freebies

Don’t just toss freebies out the door randomly; use Facebook, Twitter and YouTube to boost the effect and promote your brand

Are you planning to give away freebies to boost your brand profile?

SocialMedia Examiner has rounded up some good advice for making giveaways successful with the help of Facebook, Twitter, YouTube and other social media.

Their suggestions:

If you work with existing apps on social networks (like Farmville), you’ll get access to their network of users, SocialMedia reports. Choose apps that compliment your product and partner with them.

2. Drive users to your Facebook page.

Well, no kidding, you may think. But read on. The piece cites TOMS Shoes, which gives away a pair of shoes in the developing world for every pair purchased by a customer. This has built a Facebook following of more than 900,000.

3. Encourage users to upload content to YouTube.

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