5 ways to create an internal social network employees will use

Ask these questions to make sure your social network is helping your employees—and company—thrive.

Finding the perfect internal social network can be a challenge, but it will only benefit your company when you find the right match.

Internally networked companies are more successful than those that are not, Tammy Erickson of Moxie Software says in the company’s white paper, 4 Keys to Successful Enterprise Collaboration.

“Data show that fully networked enterprises are not only more likely to be market leaders or to be gaining market share, but also use management practices that lead to margins higher than those of companies using the Web in more limited ways.”

To help you create the social network your company needs to thrive, ask yourself these five questions from your employees’ perspective:

1. Do I know how to do it?

Before a company can consider implementing an internal social network, all employees must know how to use the technology. Companies should check in regularly with employees to understand what type of training they will need.

Never make age-based assumptions about who is—and isn’t—well-versed in social media.

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