5 ways to engage employees across cultures

Many executives are eager to tap into the global market.

However, as companies expand worldwide, managers face many challenges. Different time zones, languages and cultural differences can test any organization’s dynamics.

Managers’ biggest challenge is determining how to engage employees so each person feels like an important part of the team. This can be tricky, especially if you have employees on different continents.

Here are five tips for managers trying to unite international employees:

1. Educate employees about cultural norms and customs. The way you address a colleague in Europe may be different from the way you would address a colleague in Asia. Some gestures are offensive in certain countries, but normal in others. Make sure your employees understand the disparate cultural norms that span the organization.