5 ways to engage employees using social media
Are your employees distant, even dispirited? Try these approaches to get them back on track.
I read a blog post called Why Employees Are Less Engaged than Ever on Business on Main. The post talks about why employee engagement is at an all-time low. According to research conducted by Hewitt Associates, employee engagement in June 2010 had its largest quarterly decline in more than 15 years, when Hewitt first began tracking it. The post goes into detail on some ideas to keep employees more engaged.
I certainly could improve in this area. Employee engagement is a hard thing when businesses are in startup mode and client interaction is a priority. Let’s look at a couple of ways leaders in organizations can better engage employees using social media.
1. Facebook Groups for employee engagement
Facebook Groups can be used for employee collaboration and engagement if used the right way. A recent study found that when members of different business units interacted socially, they also transferred more knowledge. It is important to remember that no matter how large or small your organization, interaction among employees is a key factor in business growth.
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