1. The “I want to tell you everything” presentation
This presenter is in love with their topic and wants to share it all with you – every nuance, every subtlety, every story. Their passion and enthusiasm is great, but it’s not tempered with any discipline. That results in information overload for the audience.
If you’re guilty of this type of presentation, check out this post: How to Avoid Information Overload in Your Presentation.
2. The “grab bag” presentation
The “grab bag” presentation occurs when the presenter has a miscellany of points that are only loosely related to one another and appear in no structured order. I’ve seen highly experienced, professional speakers fall into the trap of the grab bag presentation.
The solution is to plan your presentation around a key message. That provides you with focus.
3. The “shopping list” presentation
This presentation contains point after point after point. It’s often presented as bullet-point slide after bullet-point slide after bullet-point slide. It’s deadly dull. There’s no variety, no light and shade. It may be organized, but it lacks any evidence: no stories, case studies, endorsements, metaphors or analogies.