8 data protection tips for communicators

If you work in PR, you likely have a laundry list of responsibilities to prioritize.

In the midst of developing messaging and pitching the media, there’s one item that is probably pretty low on your list of priorities, if it even makes the list at all: security.

Security isn’t an insanely sexy topic, but it is an incredibly important one. As a PR professional, you need to care about, and be aware of important security measures to protect your company’s or client’s data. After all, PR professionals often have access to important files like drafts of press releases yet to be distributed or spreadsheets with sensitive information on company financials.

As the world has become more digital, the stakes for what hacking and phishing (when a scammer uses fraudulent emails, texts, or copycat websites to get you to share valuable personal information) can do to an individual or brand are higher than ever.

A PR security nightmare