Qdoba explores Online War Room for crisis planning
The Mexican-restaurant chain is going beyond tabletop scenarios to build its new response protocol. It's using full-on simulations.
Writing out how your company should respond to a crisis can do a lot to help keep communicators from getting caught with their proverbial pants down, but it's hard to account for everything. That's especially true if you aren't considering all the angles. Ground Floor Media's new Online War Room aims to make that a little easier. Instead of sitting around a table and talking about hypotheticals, employees use the Online War Room to work through crisis simu read more...
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