A social media checklist for 2015

Don’t give in to year-end panic as you plan your 2015 social media strategy. Use this checklist as a guide to ensure you’ll start the new year on the right foot.

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It’s that time again.

It’s time to think about what kind of pies to make for Thanksgiving. (You don’t do this? Well, I do. I’m serious about pie.)

It’s also the time of year when we panic about all we have to do before next year.

Year-end panic isn’t fun, but planning for the next year is. There’s still plenty of time to come up with some fabulous ideas to improve your communications—especially on social media.

This social media checklist won’t tell you everything you should do in the new year, but it will help you ensure you’ve thought through the major considerations as you plan your social media strategy for 2015.

Here’s a social media checklist for the new year:

Did I dig deep into my 2014 analytics?

You should know more than just how many “likes” your Facebook page got this year.

Go deeper.

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