More than 40 million Americans fill out tournament brackets for March Madness, but the excitement comes at a cost.
According to employment firm Challenger, Gray & Christmas, the yearly event could cost up to $1.9 billion in lost wages paid to “distracted and unproductive workers.” Fans are also paying out: The American Gaming Association said about $9 billion is wagered during the NCAA tournament.
Your basketball involvement needn’t end with NCAA championship game April 6: The NBA is looking for a senior specialist of global digital media distribution in New York.
Though March Madness brings in more ad revenue than the NBA’s postseason, according to Business Insider, the NBA brought in $679 million in sponsorship revenue during its 2013-14 season. ESPN reported that between 552,000 and 890,000 fans attended games during the 2014 season, so the league does well financially—even without the annual hysteria of NCAA brackets.
Candidates for this week’s featured listing should be fluent in the basketball sports industry, including International League Pass, International NBA Game Time App and other digital elements of the league.
The position requires working with external vendors and with internal stakeholders, so candidates should also have three years’ experience with digital media and marketing, as well as expertise in data analytics.
It’s not the only opening with a sports organization: Major League Baseball is seeking an in-game social media coordinator in New York; the National Football League has an opening in Los Angeles for a digital marketing and user acquisition manager; Major League Soccer is looking for a social media manager in the Big Apple, and NASCAR seeks a broadcasting and entertainment communications manager in Charlotte, North Carolina.
Opportunities also exist for PR and marketing pros wanting to work with individual sports teams. The Houston Astros are looking for a director of ticket operations, the Minnesota Timberwolves seek an event marketing assistant, the Seattle Seahawks are hiring a media sales manager, and the Denver Broncos are seeking a digital media intern.
Several companies affiliated with the sports industry are looking for candidates, too. Wilson Sporting Goods seeks a baseball/softball digital marketing specialist in Chicago; Skullcandy has an opening in its Park City, Utah, headquarters for a brand and sports marketing director ; Nike is looking for a global communications writer in its Portland, Oregon, headquarters; Adidas seeks a senior PR newsroom manager, also in Portland; and Under Armor has an opening for a director of customer communications in Baltimore.
Not the job for you? See what else is in our weekly professional pickings: