PR and marketing pros hoping to grab headlines will often pull a stunt or gain some achievement—and the bigger those efforts are, the more likely consumers and journalists will pay attention.
With this week’s featured job, you can bear witness to the world’s most outrageous feats, along with many other record-breaking accomplishments.
Guinness World Records is looking for a public relations and digital coordinator in New York.
The organization has been the authority on record-breaking achievements for 60 years—that must be some sort of record—and its annual book of world records is the best-selling copyrighted title of all time.
The position entails working with the organization’s PR manager on campaigns to support its annual book editions and year-round brand awareness.
Candidates should have experience with media relations, image licensing, search engine optimization and social media. Guinness World Records is on Facebook and YouTube, but candidates should be especially savvy on Twitter.