Brand Definition is an agency that understands itself. Founded in 2010, it was established to do precisely what its name suggests: Define the brands of the organizations it represents. The agency employs a multichannel approach to its work, but never gets too comfortable with the channels it uses. One way the agency stays fresh is with an annual retreat in the Cascades. Dubbed “Advance,” the retreat is a chance for the team to celebrate, but also to talk candidly about challenges and how to address them in order to evolve and improve, both in terms of the work it does for clients and for the experience it delivers to its own employees.