It’s possible you have encountered employees from Magic Memories. The company’s 2,500 employees take pictures of visitors to entertainment venues in nine countries, including Dubai, Spain, the U.K. and Ireland, New Zealand, Australia and North America. Most of these employees have no access to computers while taking photographs and staffing booths. Their mobile phones have to work on the mobile network or the park’s Wi-Fi. That’s a challenge for delivering training on a pricey Learning Management System (LMS) that didn’t accommodate mobile. The intranet itself wasn’t mobile-friendly, either, leading to the introduction of a new intranet, called Click. It’s won first place in the “Use for Human Resources” category of Ragan’s 2018 Intranet Awards.
Click enables the 60 percent of employees who are limited to accessing the intranet through mobile to get the news and information they need and connect with other employees around the world. Click also allows employees anywhere to take advantage of online training, which ranges from how to take your first picture as a Magic Memories employee to leadership training.
The redesign of the intranet also let the company introduce new features, like My Magic Story, featuring a different staff member’s story. The intranet is so popular it has become a topic of conversation among employees.
The organization took lessons away from the launch, such as making sure you have adequate time to go live, introducing elements of the intranet in phases and not perceiving the intranet as an intranet: “It can be whatever you want it to be,” according to Magic Memories. “Don’t feel like you are bound by what it ‘should be’; make it unique for your organisation.”
Congratulations to Nick Holmes, Magic Memories’ head of learning and development.