Brand managers evoke hope, strength to honor Muhammad Ali

Cassius Clay stunned the world in 1960 by winning Olympic gold, starting an extraordinary career in and outside the boxing ring. The world paid tribute to his ability, courage and integrity.

“I shook up the world.”—Muhammad Ali

Since Friday, Twitter has been remembering the life and career of Muhammad Ali.

The hashtag #RipMuhammadAli brought a wave of calm to an otherwise typical, chaotic weekend on social media.

Worldwide, users shared iconic photos of the three-time heavyweight boxing champion from throughout his career. Fans, athletes and brand managers celebrated the 74-year-old’s life through a variety of inspirational images and quotes.

Whether he was standing victorious inside of a boxing ring, raising awareness for Parkinson’s disease or sitting across from Barbara Walters discussing the civil rights movement, Ali’s words resonated with people.

WEBCAST: Get social media “next practices” from the big four platforms.

Athletes and social media managers for various athletic organizations remembered Ali through depictions of his triumphs and their teams’ interactions with him over the years.

Here’s how many honored the champion of boxing, civil rights and human welfare.

President Barack Obama was joined by a variety of public figures (musicians, athletes and actors) in sharing their memories of the champ:

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