Donovan Roche
4 crisis comms lessons from Anthony Fauci
Exude empathy, prioritize transparency, and remain grounded in facts.
Crisis Communications
Ted Kitterman
How ‘networked’ comms offers speed, data and authenticity
Platforms like Workplace from Facebook make it possible for everyone to participate in internal discussions, solving problems quicker and providing important companywide insights.
Ragan Insider Ted Kitterman
Report: Negative social media content on the rise
Consumers say that brand managers who don’t address online vitriol are leaving the door open for criticism—which reflects poorly on the company’s leaders.
Lisa Glover
3 crisis lessons from a #CoronaBride
Events big and small have been disrupted by the COVID-19 pandemic. Here are the lessons one PR pro is taking from a more personal event that had to be reimagined: her wedding.
Jonathan Bernstein
Why you must prepare for crises beyond COVID-19
Things can always get worse, right? It’s unpleasant to consider, but comms pros must be vigilant to mitigate the damage done by unforeseen events.
Hinda Mitchell
7 things communicators can learn from airplane pilots
You might think your crisis scenarios are dire, but men and women behind the controls of an aircraft know what it means to prepare for the worst.
Ragan Insider Phil Gerbyshak
How to create a crisis plan in less than 30 minutes
You should already have a plan in place, but some situations require swift improvisation. Here’s how to whip up an effective plan in record time.
Diane Schwartz
Brands can no longer be neutral
Richard Levick offers up raw truths about reputation management and offers tips on how you can position your organization for future success.
Jonathan Carpenter
Why a rapid-response website is essential in a crisis
A dedicated microsite can offer timely updates as you manage a relentless news cycle.
Katie Delahaye Paine
4 indispensable tips for surviving a crisis
Monitoring news outlets and online mentions is just the beginning. Diligent preparation and identifying what will constitute a reputational disaster—not just basic complaints—are crucial.
Brian Pittman
5 ways to communicate calm in a crisis
A McKesson comms exec shares her crisis tips during pandemic and beyond.
Dan Smith
How COVID-19 and recent events have energized online advocacy
Here’s how PR pros should take advantage of this moment and use digital tools to tap into a powerful zeitgeist around social responsibility and collective action.
Eric Yaverbaum
3 ways the WHO can fix its PR crisis
The organization has turned to Hill+Knowlton Strategies to deliver life-saving messages around the world, but what’s the role of PR at this late stage?
John Born
3 simple steps to prepare for any crisis
No matter what perils your organization might face, being prepared doesn’t have to be overly complicated. Here’s how you can be ready.
Sean O’Leary
3 key takeaways from COVID-19 crisis communications
Be transparent, focus on the facts, and be kind to the reporters trying to cover a once-in-a-generation crisis.
