CD October 14, 2021: Financial well-being drops, United defends vaccine mandate, Amazon bets on remote work

NATIONAL NEWS ROUNDUP


RESEARCH & DATA

U.S. adults’ financial well-being takes a hit in August. The decline is more prominent in lower income and younger demographics, per data from Morning Consult. It’s a reminder to reinvest in employee financial wellness, particularly at the bottom of the pay scale.

(image via)

More research to watch:

  • Almost half of U.S. parents say they will vaccinate their kids immediately after a COVID-19 shot becomes available. The data shows that fathers are also more likely to say they will immediately vaccinate their children.
  • Fifty-five percent in Harris Poll survey want brands to stop advertising on Facebook. The response comes after whistleblower Frances Haugen spoke to Congress about the company’s alleged failures to protect users on its platform.
  • Forty-three percent say their employer is not addressing worker burnout very well. For those who say burnout issues remain, 25% have quit or plan to quit in the next six months, per a new Edelman report.


EMPLOYEE ENGAGEMENT

Follow these five tips for better leadership communications. Here’s how to ensure your top execs are making a good first impression and reassuring wary employees.

UAW workers at John Deere go on strike. Union leaders say the strike is about retirement benefits and fair treatment in the workplace.

NBC reported:

“Our members at John Deere strike for the ability to earn a decent living, retire with dignity and establish fair work rules,” said Chuck Browning, vice president and director of the UAW’s Agricultural Implement Department. “We stay committed to bargaining until our members’ goals are achieved.”

What does a thriving workplace in 2022 and beyond look like? Check out these predictions from culture experts on what is next for the future of work.

United Airlines defends vaccine mandate after judge blocks effort. The temporary restraining order is not a resolution but a stopgap measure until the court issues its full ruling on the federal lawsuit brought by six employees last month.

Yahoo reported:

“Vaccine requirements work, and nearly all of United’s U.S. employees have chosen to get a shot.” a United Airlines spokesperson told the Washington Examiner. “For a number of our employees who were approved for an accommodation, we’re working to put options in place that reduce the risk to their health and safety, including new testing regimens, temporary job reassignments, and masking protocols.”


FROM THE CRISIS LEADERSHIP NETWORK

Vaccine mandates should take into consideration the needs of partners. Here’s how one comms outfit is following the needs of its health care clients in setting internal COVID-19 policy.

Read our featured story of the week here.

Interested in becoming a Crisis Leadership Network member? You can learn more and sign up here.


MEDIA RELATIONS

Should your brand partner with an “editfluencer”? Here’s how the gatekeepers of digital media can play a crucial role in external messaging and outreach.

Coachella announces new vaccine rules on Instagram. The music festival will now only require proof of a negative COVID-19 test within 72 hours of attending the event.

Variety reported the message shared on Instagram:

After seeing first-hand the low transmission data and successful implementation of safety protocols at our other festivals this past month, we feel confident we can update our health policy to allow for: Negative Covid-19 test taken within 72 hours of the event or proof of full vaccination.”

How big is your media contact list? A report from Agility PR Solutions says that 69% of PR pros pitch 100 journos or fewer at a time.

TikTok becomes a major sales driver. Retailers are using language to promote products “as seen on TikTok” to capitalize on the popularity of the short video platform.

AP reported:

TikTok is a powerful purchasing push for Gen Z because the creators seem authentic, as opposed to Instagram, where the goal is to post the most perfect looking selfie, said Hana Ben-Shabat, the founder of Gen Z Planet. Her advisory firm focuses on the generation born between the late 1990s and 2016, a cohort that practically lives on TikTok. Users trust the recommendations, she said: “This is a real person, telling me a real story.”

If your op-ed is rejected, it could be for one of these reasons. Here are seven common reasons editors pass on your message to readers.


REMOTE WORK

When does it matter where your employees live? Here’s how some PR agencies are thinking about geography and staffing during the remote work revolution.

Amazon to allow indefinite remote work, as long as supervisors approve. CEO Andy Jassy said the expectation is for employees to operate in a way that best serves customers.

The Seattle Times reported:

“We expect that there will be teams that continue working mostly remotely, others that will work some combination of remotely and in the office, and still others that will decide customers are best served having the team work mostly in the office,” Jassy wrote.

Is remote work contributing to employee anxiety? Here are some ways leaders can fight back against rising workplace angst.


CASE STUDIES

Millenium Health offers tips from campaign to educate about addiction. Here’s a look at the campaign, which won in the health care marketing category for PR Daily’s awards program.


TOOLS & TACTICS

What are the comms opportunities within blockchain tech? A PR pro who has jumped into the industry shares her take on what PR can do for the sector.

Slack channels might be behind the rise in employee activism. Experts argue that the connectivity software has made it easier for workers to organize for better pay, work conditions and other considerations from higher-ups.


CALENDAR OF EVENTS


CONTACT US

Ted Kitterman, Editor, tedk@ragan.com
Shallon Blackburn, Subscriptions, shallonb@ragan.com
Customer Service, cservice@ragan.com

NATIONAL NEWS ROUNDUP


RESEARCH & DATA

U.S. adults’ financial well-being takes a hit in August. The decline is more prominent in lower income and younger demographics, per data from Morning Consult. It’s a reminder to reinvest in employee financial wellness, particularly at the bottom of the pay scale.

(image via)

More research to watch:

  • Almost half of U.S. parents say they will vaccinate their kids immediately after a COVID-19 shot becomes available. The data shows that fathers are also more likely to say they will immediately vaccinate their children.
  • Fifty-five percent in Harris Poll survey want brands to stop advertising on Facebook. The response comes after whistleblower Frances Haugen spoke to Congress about the company’s alleged failures to protect users on its platform.
  • Forty-three percent say their employer is not addressing worker burnout very well. For those who say burnout issues remain, 25% have quit or plan to quit in the next six months, per a new Edelman report.


EMPLOYEE ENGAGEMENT

Follow these five tips for better leadership communications. Here’s how to ensure your top execs are making a good first impression and reassuring wary employees.

UAW workers at John Deere go on strike. Union leaders say the strike is about retirement benefits and fair treatment in the workplace.

NBC reported:

“Our members at John Deere strike for the ability to earn a decent living, retire with dignity and establish fair work rules,” said Chuck Browning, vice president and director of the UAW’s Agricultural Implement Department. “We stay committed to bargaining until our members’ goals are achieved.”

What does a thriving workplace in 2022 and beyond look like? Check out these predictions from culture experts on what is next for the future of work.

United Airlines defends vaccine mandate after judge blocks effort. The temporary restraining order is not a resolution but a stopgap measure until the court issues its full ruling on the federal lawsuit brought by six employees last month.

Yahoo reported:

“Vaccine requirements work, and nearly all of United’s U.S. employees have chosen to get a shot.” a United Airlines spokesperson told the Washington Examiner. “For a number of our employees who were approved for an accommodation, we’re working to put options in place that reduce the risk to their health and safety, including new testing regimens, temporary job reassignments, and masking protocols.”


FROM THE CRISIS LEADERSHIP NETWORK

Vaccine mandates should take into consideration the needs of partners. Here’s how one comms outfit is following the needs of its health care clients in setting internal COVID-19 policy.

Read our featured story of the week here.

Interested in becoming a Crisis Leadership Network member? You can learn more and sign up here.


MEDIA RELATIONS

Should your brand partner with an “editfluencer”? Here’s how the gatekeepers of digital media can play a crucial role in external messaging and outreach.

Coachella announces new vaccine rules on Instagram. The music festival will now only require proof of a negative COVID-19 test within 72 hours of attending the event.

Variety reported the message shared on Instagram:

After seeing first-hand the low transmission data and successful implementation of safety protocols at our other festivals this past month, we feel confident we can update our health policy to allow for: Negative Covid-19 test taken within 72 hours of the event or proof of full vaccination.”

How big is your media contact list? A report from Agility PR Solutions says that 69% of PR pros pitch 100 journos or fewer at a time.

TikTok becomes a major sales driver. Retailers are using language to promote products “as seen on TikTok” to capitalize on the popularity of the short video platform.

AP reported:

TikTok is a powerful purchasing push for Gen Z because the creators seem authentic, as opposed to Instagram, where the goal is to post the most perfect looking selfie, said Hana Ben-Shabat, the founder of Gen Z Planet. Her advisory firm focuses on the generation born between the late 1990s and 2016, a cohort that practically lives on TikTok. Users trust the recommendations, she said: “This is a real person, telling me a real story.”

If your op-ed is rejected, it could be for one of these reasons. Here are seven common reasons editors pass on your message to readers.


REMOTE WORK

When does it matter where your employees live? Here’s how some PR agencies are thinking about geography and staffing during the remote work revolution.

Amazon to allow indefinite remote work, as long as supervisors approve. CEO Andy Jassy said the expectation is for employees to operate in a way that best serves customers.

The Seattle Times reported:

“We expect that there will be teams that continue working mostly remotely, others that will work some combination of remotely and in the office, and still others that will decide customers are best served having the team work mostly in the office,” Jassy wrote.

Is remote work contributing to employee anxiety? Here are some ways leaders can fight back against rising workplace angst.


CASE STUDIES

Millenium Health offers tips from campaign to educate about addiction. Here’s a look at the campaign, which won in the health care marketing category for PR Daily’s awards program.


TOOLS & TACTICS

What are the comms opportunities within blockchain tech? A PR pro who has jumped into the industry shares her take on what PR can do for the sector.

Slack channels might be behind the rise in employee activism. Experts argue that the connectivity software has made it easier for workers to organize for better pay, work conditions and other considerations from higher-ups.


CALENDAR OF EVENTS


CONTACT US

Ted Kitterman, Editor, tedk@ragan.com
Shallon Blackburn, Subscriptions, shallonb@ragan.com
Customer Service, cservice@ragan.com

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